Chery Malaysia Introduces OMODA E5, Paving the Way for Sustainable Green Mobility in Malaysia

Kuala Lumpur, 6th March 2024 – Chery Malaysia is excited to unveil its inaugural electric vehicle, the CHERY OMODA E5, marking a significant stride towards fostering green mobility and ensuring a secure travel experience for Malaysian consumers.

More than just an electric vehicle, the OMODA E5 embodies Chery's steadfast dedication to sustainability and innovation. Boasting advanced features and cutting-edge technology, the OMODA E5 aims to transform the way Malaysians perceive transportation.

"We are delighted to present the OMODA E5 to the Malaysian market," expressed Leo Chen, Executive Vice President of Chery Malaysia. "This vehicle represents a major leap in our commitment to providing sustainable mobility solutions. We believe that the OMODA E5 will not only meet but surpass the expectations of Malaysian consumers, potentially setting new benchmarks for green mobility."

Chen highlighted that the OMODA E5 is the first Chinese electric vehicle to be assembled in Malaysia, aligning with Chery's goal to create employment opportunities and contribute to the local economy. This initiative resonates with the government's localization compliance policy, positioning Malaysia as a hub for electric vehicles in the region.

The launch event was graced by YAB Dato' Sri Haji Fadillah Bin Haji Yusof, Deputy Prime Minister of Malaysia, and His Excellency Mr Ouyang Yujing, Ambassador Extraordinary and Plenipotentiary of the People’s Republic of China to Malaysia.

Chery Malaysia also introduced its Environmental, Social, and Governance (ESG) initiative during the event, aiming to promote sustainability and encourage eco-friendly practices among Chery's staff, dealer partners, and stakeholders in Malaysia.

Key Features of the OMODA E5

1. Intelligent Powertrain: The OMODA E5 boasts a powerful 3-in-1 flat-wire motor and three leading electronic control systems, providing a unique blend of strength and technology. With ultra-low power consumption, long battery life, and fast charging capabilities, the OMODA E5 redefines the driving experience.

2. Wind Resistance Coefficient: Enjoy a silent journey with the OMODA E5, featuring remarkably low wind noise levels, ensuring a peaceful travel experience.

3. Safety and Advanced Driver Assistance System: Equipped with the latest Advanced Driver Assistance System 2.5 (ADAS 2.5), the OMODA E5 sets a new standard for safety in the electric vehicle market, integrating advanced sensors, artificial intelligence, and connectivity features.

Chery Malaysia Vice President Lee Wen Hsiang shared pricing details, with the OMODA E5 available in Aqua Green, Khaki White, Phantom Grey, and Dark Black, priced at RM 146,800. The package includes an extensive 7-year or 150,000km vehicle warranty, an 8-year or 160,000km battery warranty, and an 8-year or 160,000km drive unit warranty, setting a new benchmark in its segment.

4. Connectivity and Entertainment: The intelligent cockpit, powered by a Qualcomm 8155 chip, offers seamless human-vehicle interaction, complemented by a 24.6-inch curved 2K HD dual-screen for an immersive visual experience.

5. Interior, Dimension, and Space: The OMODA E5 provides a luxurious and spacious interior, with a variety of customization options, high-quality faux leather materials, and ample cargo space.

6. Performance and Durability: Successfully passing the Water Wading Test and Bottom Scrapping, the OMODA E5 demonstrates its capability to handle various terrains, ensuring a reliable and safe driving experience.

The first 2000 bookings will enjoy complimentary charging facilities, including a Wall box charger, V2L (Vehicle-to-Load) charger, and charging credits worth RM1000 at EVC roaming partners. Chery Malaysia's partnership with EVC, the leading provider of sustainable energy infrastructure solutions, ensures hassle-free autocharge services for OMODA E5 owners at all 474 charging stations.

In collaboration with Maybank, customers can avail of an exclusive 2.08% low-interest rate during the promotional period. Chery Malaysia remains committed to brand excellence, ensuring comprehensive coverage and quality for the new OMODA E5 vehicle.