Kuala Lumpur 19th July 2024 – JAECOO Malaysia is set to revolutionize the concept of attainable luxury in the automotive industry with the official unveiling of its eagerly anticipated J7 SUV. Priced competitively from MYR138,800, JAECOO aims to captivate the Malaysian market with a blend of sophistication and accessibility. This announcement follows extensive market research and strategic planning, culminating in the establishment of a robust sales and after-sales network encompassing 35 dealerships, as well as a dedicated production facility and parts warehouse.

Leo Chen, Executive Vice President of Chery Corp Malaysia, highlighted JAECOO’s innovative approach and commitment to quality. “JAECOO represents a challenger brand in the premium off-road SUV segment, combining independent innovation with advanced technology. Our 'From Classic, Beyond Classic' philosophy underscores our dedication to refining urban lifestyles,” stated Chen. “Over the past seven months, we’ve laid a solid foundation for JAECOO in Malaysia, ensuring readiness to meet market demands and exceed expectations.”

For more information about JAECOO Malaysia and its groundbreaking J7 SUV, visit www.jaecoo.com.my or follow JAECOO Malaysia on social media platforms.

HIGHLIGHTS OF THE J7 PREMIUM OFF-ROAD SUV

1. Drive Modes

• All-Road Drive Intelligent System (ARDIS) developed by JAECOO for navigating complex terrains effortlessly.

• AWD variant offers seven driving modes: Eco, Sport, Normal, Sand, Mud, Snow, and Off-Road.

• 2WD variant includes Eco, Sport, and Normal modes, enhancing vehicle performance across diverse terrains.

2. Safety

• Robust body structure ensures comprehensive safety from the ground up.

• Dimensions: Length 4,500mm, Width 1,865mm, Height 1,680mm, Wheelbase 2,672mm.

• Powered by a 1.6-liter turbocharged inline-four petrol engine, delivering 194hp and 290Nm torque.

• Equipped with a 7-speed DCT (dual-clutch transmission).

3. Exterior

• Available in Moonlight Silver, Carbon Crystal Black, Khaki White, and Model Green.

• Distinctive grille and checkered-flag LED headlights enhance rugged yet sporty aesthetics.

• Minimalist body design with flush door handles for a sleek appearance.Features 19-inch aluminum alloy wheels, red brake calipers, and ventilated discs, supported by MacPherson Strut (front) and multi-link (rear) suspension.

4. Interior

• Fighter jet-like gear knob and 10.25-inch digital instrument cluster with W-HUD all-terrain head-up display.

• Vertical 14.8-inch (AWD) and 13.2-inch (2WD) central displays support wireless Apple Car Play and Android Auto.

• 540-degree camera offers comprehensive visibility and safety assurance.

• Includes 50W wireless charging pad, ensuring optimal smartphone temperature.

• Spacious cabin with 64-color ambient lighting, panoramic sunroof, 8-speaker Sony sound system, dual-zone climate control with rear vents, and powered front seats.

• Offers 424 liters of boot space (rear seats up) and expands to 1,349 liters (rear seats folded), accommodating items up to 1860 x 970mm.

During the launch event, JAECOO Malaysia revealed pricing details for the J7 lineup, including the MYR148,800 price tag for the All-wheel Drive (AWD) variant and MYR138,800 for the Two-wheel Drive model. Each J7 vehicle comes with a comprehensive seven-year warranty* or up to 150,000 kilometers*, ensuring peace of mind for discerning customers.

To celebrate the launch, JAECOO Malaysia introduced a special early bird package available until July 21st, 2024, offering an extended 10-year engine warranty* or up to 1,000,000 kilometers mileage*. Additionally, JAECOO unveiled its JAECOO Prime Protection Programme (J-PPP), supported by a consortium of six leading insurers, to enhance customer confidence and satisfaction.

Emily Lek, Vice President of JAECOO Malaysia, expressed enthusiasm about the imminent arrival of the J7 SUVs. “We anticipate delivering the first batch of J7 vehicles by the third quarter of 2024, marking a significant milestone for JAECOO in Malaysia,” said Lek. “Our expansive dealership network spans key regions across Malaysia, ensuring widespread accessibility to our premium offerings.”

The launch event was graced by distinguished guests including Dato’ Seri Amirudin Shari, Menteri Besar of Selangor, who commended JAECOO’s strategic investment in Shah Alam’s production plant. Recognizing Selangor’s pivotal role as an ASEAN gateway, Dato’ Seri Amirudin Shari emphasized the economic benefits for both JAECOO and the state.