Kuala Lumpur, 17th March 2022 – MICHELIN, the world’s leading tyre company, has recently introduced the MICHELIN Pilot Sport 5 – the fifth generation of the high-performance Pilot Sport range, targeting sports car and high-performance sedan enthusiasts. Equipped with a range of sophisticated features, the new tyres enable drivers to get the most from their driving experience for further distances[1], while traveling in style and living each driving moment to the fullest. [1] Longevity:  Based on DEKRA Test Center, 3rd party tread wear test using 225/40 R18 92Y XL PS5 tyres on a VW Golf 8 – 5 doors at Narbonne, France in Jun, Sep-Oct 2021.  MICHELIN Pilot Sport 5 lasted 33.5% longer than premium brands. Actual on-road results may vary under different weather, road and vehicle conditions.

MICHELIN Malaysia’s Managing Director, Oliver Biggart said, “With the MICHELIN Pilot Sport 5, MICHELIN further strengthens our complete and best overall high-performance Pilot Sport range, with ‘Performance Made to Last’ being our key differentiator. Inspired by motorsports, the tyre is perfect for drivers who demand sporty driving performance and expect nothing but the best. What’s more, the MICHELIN Pilot Sport 5 goes one step further in aesthetics, as evidenced by its 2021 Contemporary Good Design Award – one of the world’s most prestigious international design awards.”

Key benefits of the MICHELIN Pilot Sport 5 include:

1)    Commanding the road confidently with long-lasting tyre grip, as the tyre offers maximum control with extremely good grip and braking performance on wet[1] and dry[2] ground – thanks to the Dual Sport Tread Design technology, a dual side functionalized tread design, inspired by Motorsport experience, featuring the inner side with large grooves and high void ratio for enhanced wet road traction, and the external side with rigid blocks for better grip on dry roads; plus Groove Clear,  the association of large longitudinal grooves that dump water into wide transversal channels designed to efficiently divert water out of the way.

2)    Enhanced spirited driving that lasts for more miles[3]; experience lasting performance throughout the tyre’s lifespan, with precision and exceptional responsive driving – thanks to the Dynamic Response technology that features a hybrid aramid and nylon belt for optimum transmission of steering instructions onto the road; and the MaxTouch Construction™ that maximizes the tyre’s contact with the road and evenly distributes the forces of acceleration, braking, and cornering – delivering longer tread life without sacrificing performance; and

3)    Embracing both style and substance with the Premium Touch Sidewall Design that creates a sleek, matte-black aesthetic with a velvet-like micro texture; and the Wear2Check, an easy-to-find and easy-to-read tread wear indicator, designed to facilitate monitoring and to help drivers to optimize the longevity potential of the tyre.

“This new race-born tyre amplifies sport performance made to last – providing throughout its lifespan both driving dynamics with precision, as well as safety. It is a truly ideal tyre for those who need first-class experience, and look for aesthetic exclusivity,” concluded Biggart.

The new MICHELIN Pilot Sport 5 is available for sale from 4th April 2022 in 26 dimensions from 17 to 19 inches at Michelin’s authorized tyre dealers across the nation, with 21 more sizes from 17 to 21 inches to be made available by end of 2022. The recommended retail price of the new MICHELIN Pilot Sport 5 starts from RM700 to RM1,900. For more information, please visit https://www.michelin.com.my/

Now available in Malaysia, the new tyre features long-lasting tyre grip and performance, complemented by a superior design that won the 2021 Contemporary Good Design Award.

MICHELIN PILOT SPORT 5 OFFERS A UNIQUE COMBINATION OF SPORTING PERFORMANCE, LONGEVITY, AND AESTHETICS