Luxottica Presents: MIDO 2022 Eyewear Collection: The latest trends featuring signatures Ray-Ban, Oakley & Vogue Eyewears

Kuala Lumpur, 18th May 2022 – After a couple of years filled with moments in which life seemed to stand still, Ray-Ban travels through time to capture the unfailing optimism of a fresh start through the eye of style. Designed to express the world as you see it, Ray-Ban has always gone beyond the limits of time, trends, and stereotypes, and 2022 is no exception: the original crew is back in every shade of cool, along with an awesome cast of rising stars. Elevating the look of shapes that made history, premium rivet-inspired engravings, signature Legend gold finishes and new angles revamp inimitable metal styles to create the New Aviator, New Caravan and New Round.

RB3625 NEW AVIATOR

Nostalgic for the future, real icons are always contemporary. Bringing the original Ray-Ban hero into the now, the original pilot looks the future in the eye – welcome to the pack New Aviator. Restyling this ray-beating icon with a new slightly angled drop and premium rivet-inspired frame engravings, three different sizes go from a classic fit to a trendy oversize statement ina blink. And true to its origins, it’s all about the lenses: updating a selection of bestseller solid and gradient crystal lenses, two brand new mirror gradient Chromance shades offer enhanced color, clarity and glare-protection for the highest-flying style seekers, classic metal tones, including modern black, rose gold and a Legend gold signature edition, make sure it’s always on.

RB3636 NEW CARAVAN

Since 1957, this year the original Caravan gets ready to start a new journey in contemporary style. Revamping its unmistakable square metalwire shape with premium Ray-Ban rivet-in-spired engravings, state-of-the-art gradient mirror Chromance lenses and bestselling solid or gradient crystal shades, this genderfluid icon is unfalteringly contemporary. Enduring metal colorways – including classic, rose or Legend gold and cool black or silver options, in both a standard and slightly larger size, make it the perfect match.

RB3637 NEW ROUND

Tapping into the non-conformist spirit of counterculture design, the round takes another turn around the sun to make its mark on a new generation of metal icons. Light, yet strong, rivet-inspired engravings, bestseller crystal shades and the latest gradient mirror Chromance lens technology update classic, rose and signature Legend gold, as well as total black and silver frames for a premium take on total style. And you can size it to style it, with three sizes framing anything from smaller old-school to easy-on style with attitude.

Following the historic launch of Oakley® Kato, Oakley introduces additional lens and frame color combinations to broaden the style's already impressive collection. The sunglasses will now be available in three new combinations, all of which are equipped with PrizmTM Lens Technology designed to enhance color and contrast to see more detail. Oakley Kato’s radical aesthetic is made possible by game-changing advancements in optical design, including PhysioMorphic Geometry which enables a wrap lens shape and a unique, adjustable lens attachment for a customized, seamless design with a mask-like fit.

Oakley also introduces Sutro Lite Sweep where it blends the sweep lens shape first made popular by Eyeshade with Oakley®’s popular Sutro frame design. A functional sport design with optimized coverage, extended field-of-view, retention and impact protection makes Sutro Lite Sweep the perfect choice for durability and all-day comfort while making a bold statement. Selected colorways come with vented lenses for increased airflow to help keep you cool no matter where the day takes you.

Vogue Eyewear celebrates fresh beginnings in original style, reviving glam 90s metal shapes from a fashion-forward perspective. Then it takes it up a notch. Evolving retro design with sleek flat-metal profiles and contemporary color, Vogue Eyewear makes sure vintage style never loses its edge, while playful pop color prints and bold new 3D logo executions lighten up the sculptural silhouettes of looks that are fresh, fun, and always ready for the good times.

VO4235S

Bringing original archive styles back to life with fashion-forward appeal, trendy metal contours and fine detailing raise the bar on 90s style with irresistible allure. Enhancing this unexpected semi-round metal shape, a stepped brow line and crafted color contrasts accent classic lens and metal tones, while a wide, embossed bridge and perforated temples mark its head-turning profile.

VO4234S

Updating vintage allure with bold brows and sleek profiles, when metal goes glam this look is a must-have. Perfectly aligned with urban trends, new curved temples and a trendy oversize square shape give this edgy metal construction feminine flair, fine embossing and a polished logo plaque gives it a sophisticated side. Color-up rose and plain gold or silver frames with violet, blue or Bordeaux brows and matching gradientlenses, or keep-it-classic in black or Havana with solid lenses.

VO5421

From sculptural silhouettes to colorful Pop Art-inspired patterns, this optical look is all about expressive everyday style. Modern, feminine,and totally on-trend, the deep squared shape is made of lightweight nylon fiber for easy-to-wear style and comes with an upsized new 3Dcolored logo for total brand status. Make a playful statement with dark blue or violet, Bordeaux frames and colorful Pop Art-inspired patterns,or make the ultimate mix and match look with monotone black or Havana options.

VO4229

Making retro-inspired optical design totally trendy, this chic metal butterfly looks to the future with a fashion-focused attitude. Coloring up the minimal design of contemporary elegance, violet or blue rims and temple tips add fresh appeal to classic silver or golden frames. New curved temples with fine linear embossing and a logo plaque underline the design’s sophisticated allure.