2020 Ford Ranger Raptor updated with AEB

Kuala Lumpur, 2nd April 2020 – Ford distributor in Malaysia, Sime Darby Auto Connexion (SDAC), has launched the updated Ford Ranger Raptor featuring an added safety pack and additional features.

The Ranger Raptor remains as Malaysia’s first and only premium performancepickup, is now equipped with additional intelligent advanced driver-assist features including:

• Autonomous Emergency Braking (AEB) with Vehicle and PedestrianDetection designed to detect pedestrians as well as vehicles in front of the truck and alert drivers with an audible warning. If drivers fail to react, the system automatically applies the brakes to help mitigate potential rear-end collisions and road-traffic collisions with pedestrian.

• Forward Collision Warning, which detects a potential collision triggering an audible warning to drivers. The system also automatically pre-charges and increases brake assist sensitivity to provide full responsiveness when drivers apply the brakes.

• Lane Departure Warning and Assist. The system vibrates the steering wheel to alert drivers when they unintentionally move out of their lane, while LaneKeeping Aid helps steer the vehicle back on track if drivers do not react.

Advanced safety technologies added include Autonomous Emergency Braking (AEB) with Vehicle and Pedestrian Detection, Forward Collision Warning and Lane Departure Warning and Assist.

Additional upgrades to the new Ranger Raptor include an additional USB charging port on the rear-view mirror for convenient mounting of digital video recorders and LED projector headlamps for greater visibility while driving at night.

“With the new enhancements to the Ford Ranger Raptor, this ultimate off-road truck is now perfected to conquer the streets, making it ideal for everyday use in addition to commanding the harshest terrains at thrilling speeds. We are confident that the Ranger Raptor will continue revolutionising the market for pickup truck enthusiasts in Malaysia,” Syed Ahmad Muzri Syed Faiz, Managing Director, Sime Darby Auto ConneXion.

Powering the Ranger Raptor is the powerful 2.0L Bi-Turbo Panther diesel engine mated to a 10-speed automatic transmission to deliver maximum power of 213 PS and impressive peak torque of 500Nm.

Its class-leading 850mm water wading, FOX Racing Shox dampers and a TerrainManagement System (TMS) that offers six modes, including the Baja Mode gives the Raptor true off road superiority.

The updated Ford Ranger Raptor is priced from RM208,888 (on-the-road, without insurance) and is available in four colours – Ford Performance Blue, Conquer Grey, Absolute Black and Arctic White.

THURSDAY, APRIL 2, 2020

AUTOMOTIVE

Muzri mentioned, “During the Movement Control Period, customers who have purchase enquiries on the New Ford Ranger Raptor may converse with us digitally via our newly launched Digital Salesperson, a WhatsApp Live Chat.”

The ‘Digital Salesperson’ seeks to address customer queries relating to a vehicle purchase, including queries on products, ongoing promotions, and vehicle price list – even throughout the current Movement Control Order period.

Enquiries on the new Ford Ranger Raptor can be made through SDAC’s ‘Digital Salesperson’ from 9am – 4pm, Monday – Friday. Customers simply need to WhatsApp +6019 - 204 1200 to start chatting where queries will be attended to within 24 hours.